AI is Rewriting the Rules of Marketing. Is Your Team Playing to Win?

The potential is massive, but the path is unclear. Equip your team with the strategic frameworks and practical AI skills to drive measurable growth, efficiency, and a decisive competitive edge.
Trusted by forward-thinking marketing teams and agencies

Sound Familiar? The AI Pressure is Real.

Tool Overwhelm

Drowning in countless AI tools, unsure which are genuinely useful versus just hype, leading to wasted subscriptions and fragmented efforts.

Widening Skills Gap

Your team knows about AI, but lacks the practical skills to confidently integrate it into daily workflows – from strategy and planning to execution and analysis.

Lost Hours & Inefficiency

Valuable team time is still spent on repetitive tasks (content drafts, research, data pulling) that AI could dramatically accelerate, hindering strategic focus.

Strategic Guessswork

Relying on gut-feel when AI could provide deeper audience insights, predictive analysis, and data-driven competitive intelligence to inform smarter strategies.

Competitor Acceleration

Watching other agencies or brands pull ahead by effectively embedding AI, creating a gnawing fear of being left behind.

Random Acts of AI

Experimenting tactically without a clear strategic framework, making it impossible to measure true impact or justify further investment.

The Problem Isn't AI – It's the Lack of a Clear Roadmap.

Generic tutorials and surface-level tool demos won’t cut it. To truly unlock AI’s potential, your team needs more than just access; they need strategic context, practical application skills, and a proven implementation framework designed specifically for the realities of modern marketing and agency life.

They need to understand how AI informs strategy, how to structure AI-assisted workflows, and how to ensure human oversight maintains quality and drives results.

The AI Implementation Gap

Why most marketing teams struggle with AI adoption.

Teams using Basic AI tools
73%
Teams with Strategic AI Implementation
37%
Teams showing measurable ROI from AI
21%

The opportunity: Teams that implement AI strategically see an average 32% increase in productivity and 27% improvement in campaign performance.

The Bridge Between AI Potential and Real-World Marketing Performance

The 6-Week AI Marketing Accelerator Cohort was built precisely for teams like yours. We move beyond the basics to provide a comprehensive, hands-on program that integrates AI Strategy formulation with practical execution skills. We focus on the critical areas – Content, SEO, Paid Media, Automation, Data Analysis – teaching your team how to leverage AI effectively at each stage, guided by expert coaching and culminating in a tangible, strategic project.

1

Strategic Framework

A proven methodology for identifying where AI can have the biggest impact on your specific marketing goals and challenges.

2

Practical Skills

Hands-on training in the specific AI tools and techniques that drive real results across content, SEO, paid media, and analytics.

3

Implementation Roadmap

A clear, step-by-step plan for integrating AI into your existing workflows and measuring the impact on your marketing performance.

From Overwhelmed to Empowered

Picture your team confidently using AI to transform your marketing operations and results.

Before AI Marketing Accelerator

After AI Marketing Accelerator

Ready to transform your marketing team’s AI capabilities?

What Marketing Leaders Are Saying

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Happy
CMO, HappyAddons
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Happy
CMO, HappyAddons
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Happy
CMO, HappyAddons

The 6-Week AI Marketing Accelerator

A comprehensive program designed to transform how your marketing team leverages AI for strategic advantage.

Core Outcomes

  • Define the strategic goals and target audience for their chosen Capstone Project.
  • Develop an overarching AI-Enhanced Marketing Strategy outline for their project.
  • Master techniques for effective AI-assisted meeting note-taking and summarization.
  • Understand ethical AI principles for marketing.

Services Covered

  • AI Introduction for Marketing Strategy
  • Ethical AI Usage
  • Goal Setting & Audience Persona (AI-Assisted for Capstone)
  • Taking Effective Meeting Notes with AI (General Skill)

Capstone Component

Develop Initial Marketing Strategy Document (Goals, Audience, Core AI Approach) & Capstone Project Brief.

Skills & Concepts

Strategic planning frameworks, AI ethics, AI for research, prompt engineering for strategy, AI transcription/summarization tools.

Live Sessions

  • Session 1:  AI in strategy, ethical deep dive.
  • Session 2: Capstone project strategy workshop, refining goals & audience personas with AI insights. 

Core Outcomes

  • Develop a core Content Strategy and Editorial Calendar outline for their Capstone Project using AI.
  • Draft 1-2 foundational pillar content pieces (e.g., blog post, lead magnet section) using AI writing assistants, aligned with their strategy.
  • Apply AI for basic keyword research to inform content.

Services Covered

  • Content Strategy Development (AI-Assisted).
  • AI for Topic Ideation & Editorial Calendar Planning.
  • Long-Form Content Creation (AI-Assisted Drafting & Human Refinement).
  • Basic Keyword Research for Content.

Capstone Component

Draft Content Strategy Outline & Editorial Calendar Snippet; Draft 1 Pillar Content Piece.

Skills & Concepts

Prompt engineering for content, AI content tools, SEO keyword basics, content structuring.

Live Sessions

  • Session 1: Content strategy frameworks with AI, prompt clinics for content.
  • Session 2: Feedback on pillar content drafts, refining editorial calendar logic for Capstone.

Core Outcomes

  • Conduct an AI-assisted on-page SEO analysis for a key page related to their Capstone.
  • Develop a social media content plan (themes, post types) for one platform relevant to their Capstone.
  • Create a batch of social media posts (text + AI image generation prompts) aligned with their strategy.
  • Understand off-page SEO strategic concepts.

Services Covered

  • On-Page SEO Analysis (AI-Assisted Tools).
  • Social Media Strategy (Platform Focus, Content Themes).
  • Social Media Post Creation (AI Text & Image Generation Prompts).
  • Introduction to Off-Page SEO Strategy.

Capstone Component

On-Page SEO Audit Snippet for 1 Key Page; Social Media Content Plan & Batch of Posts for 1 Platform.

Skills & Concepts
SEO audit tools, AI image generation, social media content best practices, link building concepts.

Live Sessions

  • Session 1: Interpreting AI SEO reports, effective AI image prompting, social media platform strategies.
  • Session 2: Workshop on on-page recommendations, social media content. critique, integrating SEO with social.

Core Outcomes

  • Develop a strategic outline for a paid advertising campaign (Facebook or Google Ads) supporting their Capstone.
  • Use AI to generate ad copy variations and creative concepts for their chosen platform.
  • Analyze a sample paid ads report using AI concepts for insights and recommendations.
  • Blueprint the core marketing funnel for their Capstone (lead magnet, landing page, initial email).

Services Covered

  • Paid Media Strategy (Channel Focus – FB or Google, Audience, Offer).
  • AI for Ad Copy & Creative Concept Generation.
  • Paid Ads Analysis & Optimization Concepts (AI-Assisted Insights).
  • Marketing Funnel Design (Mapping Stages).

Capstone Component

Paid Ad Campaign Strategy Outline (1 Platform); Ad Copy Set & Creative Concepts; Initial Funnel Blueprint Diagram.

Skills & Concepts
PPC fundamentals, AI for ad creative, ad platform analytics basics, funnel logic.

Live Sessions

  • Session 1: Paid strategy for different goals, AI ad copy best practices, understanding ad platform AI.
  • Session 2: Feedback on paid campaign outlines, ad creative workshop, refining funnel stages.

Core Outcomes

  • Draft compelling copy for a landing page using AI, focused on conversion for their Capstone offer.
  • Outline a 3-5 step email automation sequence to nurture leads from their Capstone funnel.
  • Apply CRO principles and AI-assisted copywriting to optimize a key conversion point.
  • Understand technical SEO elements relevant to website performance.


Services Covered

  • Landing Page Copywriting (AI-Assisted) & Design Principles.
  • Email Automation Sequence Design & Copywriting (AI-Assisted).
  • Offer Creation Refinement (e.g., ebook structure from AI ideas).
  • Conversion Rate Optimization (CRO) Principles & Copywriting.
  • Technical SEO Audit Basics (Site speed, mobile-friendliness concepts).


Capstone Component

Landing Page Copy Draft; Email Automation Sequence Outline & Draft of First 2 Emails; CRO Recommendations for 1 Element.

Skills & Concepts
Conversion copywriting, email marketing automation (GHL concepts can be used as examples), A/B testing basics, website performance factors.

Live Sessions

  • Session 1: High-converting landing page design, effective email nurture strategies, CRO fundamentals.
  • Session 2: Workshop on landing page copy, email sequence logic, identifying CRO opportunities for Capstone projects.

Core Outcomes

  • Develop a framework for reporting on key Capstone Project campaign metrics.
  • Use AI concepts to summarize performance data and identify optimization opportunities.
  • Finalize all Capstone Project components into a cohesive presentation.
  • Confidently present their AI-enhanced marketing plan.

Services Covered

  • Defining KPIs & Marketing Analytics Basics.
  • Campaign Performance Reporting (AI-Assisted Summarization & Insights).
  • Creating Marketing Dashboard Concepts.
  • Presenting Strategic Marketing Plans.

Capstone Component

Complete Capstone Project Deliverables (e.g., Marketing Strategy Doc, Content Samples, Social Plan, Ad Strategy, Funnel Assets, Reporting Framework). Final Presentation Deck.

Skills & Concepts
Data interpretation, reporting best practices, presentation skills, ongoing optimization mindset.

Live Sessions

  • Session 1: Building effective marketing reports, using AI for data storytelling, final Q&A on all project components.
  • Session 2: Capstone Project Showcase: Participants present their fully developed AI-Enhanced Marketing Engine components, receive comprehensive feedback.

Stop Guessing. Start Building Your AI-Powered Future.

The window to gain a significant AI advantage is closing. Equip your team with the strategic and practical AI capabilities they need to thrive. Explore the program that delivers real transformation.